Retention
Stabilizing strategic portfolios and reducing churn risk across complex, multi-property, international accounts.
15+ years • Ex-Booking.com & D-EDGE Hospitality Solutions (Accor) • Paris • Hybrid profile across Customer Success, Account Management, and Project Delivery
I highly recommend Abdallah for his project management skills and his outstanding professional posture. Constructive, attentive, and an excellent communicator, he has the rare ability to stay solution-oriented while demonstrating strong pedagogical skills.
→ I can create value quickly in these contexts.
Able to quickly take over a strategic portfolio or complex client projects, with a clear focus on retention, adoption, expansion, and cross-functional execution.
Stabilizing strategic portfolios and reducing churn risk across complex, multi-property, international accounts.
Accelerating usage, clarifying value perception, and supporting demanding clients in structured tech environments.
Identifying growth opportunities across high-stakes accounts with a revenue-minded, long-term relationship approach.
Coordinating clients, product, support, revenue, and operations while driving client projects, deployments, onboarding, and cross-functional execution.
My role is not just to support an account. It is to make a complex system readable, connect the right actors, and secure a durable value trajectory.
Over 11 years at D-EDGE, I was responsible for strategic and enterprise clients, leading high-impact initiatives while building strong, long-term relationships aligned with business objectives. Managed multiple complex projects simultaneously across product, technical, and commercial teams. Applied deep Hospitality SaaS expertise to drive customer success and measurable value, with regular exposure at C-level.
Managed portfolios of 250 to 350 hotels covering onboarding, technical integrations, and service quality. Played a key role in the launch of the Casablanca office and in coordinating local teams. Built strong expertise in Revenue Management, client support, and cross-functional collaboration in a high-growth international environment.
Beyond corporate roles, two concrete examples where I went from idea to execution — building, structuring and delivering from the ground up.
An early-stage startup building authentic, immersive stays rooted in the territories of southern Morocco. As CSO, I operate simultaneously across strategy, operations and partnerships — structuring the business from scratch ahead of its public launch on June 20, 2026.
This site is a personal project that I designed, structured, and published myself, as part of my continuous learning in digital, product, and execution topics.
→ An execution-driven approach directly applicable to Customer Success, strategic accounts, and SaaS client projects.
A structured approach inspired by Enterprise Customer Success & Strategic Account Management best practices.
Structured portfolio audit: at-risk accounts, expansion opportunities, quick wins, and stakeholder mapping.
Alignment with Sales, Product, Support, and Ops. Definition of key KPIs and action plans for each strategic account.
Launch QBRs with key accounts, activate product adoption levers, and drive cross-functional execution.
First measurable outcomes: reduced churn risk, stronger engagement, expansion activated, and a sustainable operating rhythm in place.
Feedback from managers, clients, and partners I worked with on project management, hotel distribution, and customer-facing initiatives.
I highly recommend Abdallah for his project management skills and his outstanding professional posture. Constructive, attentive, and an excellent communicator, he has the rare ability to stay solution-oriented while demonstrating strong pedagogical skills.
Highly skilled in his field, he has an excellent understanding of hospitality distribution tools. His greatest strength lies in his ability to simplify complex technical topics. Abdallah is a structured, solution-oriented professional you can rely on.
I had the pleasure of working with Abdallah twice. He excels in project management support and adapts very quickly to client needs. In fact, clients often prefer to keep working exclusively with him afterward.
Are you hiring a senior profile in Customer Success, Strategic Accounts, or SaaS client project management? I am available for a confidential 15-minute first conversation.